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Campaign Merchandise Operations Manager - Integrated Marketing (TikTok Shop By Tokopedia, Indonesia)

TikTokDaerah Khusus Ibukota Jakarta, Jawa, Indonesia

30+ hari yang lalu

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Responsibilities

About the team :

Our SEA Integrated Marketing & Communication team is a dynamic group of creative minds, strategists, and marketing enthusiasts who are passionate about redefining the way people shop online. As a pivotal part of E-commerce Business, we work tirelessly to showcase the innovative potential of our platform, bridging the gap between users and their favorite contents & products. The team's core responsibility is to craft and execute integrated marketing and communications & campaign strategies that resonate with our diverse audience across SEA. We build brand awareness, drive user engagement, and enhance the overall shopping experience.

As a Campaign Merchandise Operations Manager at TikTok Shop, you will play a key role in shaping the merchandise strategy and execution across high-impact sales campaigns. You will be responsible for building scalable merchandise frameworks, driving product performance, and delivering strong results through data-driven operational excellence and seller collaboration. This role requires a strong blend of analytical thinking, strategic planning, and hands-on execution in a fast-paced e-commerce environment.

Responsibilities

Responsible for merchandise hierarchy system build up, improve merchandise performance and leveling up through clear guidelines and mechanism during campaign periods.
Develop and maintain strong seller / brand relationships to negotiate favorable terms and secure competitive campaign pricing.
Develop and optimize campaign-specific traffic and subsidy strategies to maximize product exposure and conversion.
Monitor key merchandise metrics (e.g., GMV contribution, CTR, conversion rate, ROI) and identify levers for continuous improvement.

Qualifications

Minimum Qualifications :

Bachelor’s degree in business, operations or other relevant / quantitative disciplines

3 years of working experience in e-commerce, merchandising, or campaign operations, ideally with platform-side experience.

Familiarity with e-commerce platform brand marketing strategies.

Strong analytical mindset with a data-driven approach to problem-solving.

Excellent communication and negotiation skills, with a proven track record of managing sellers or brand partnerships.

Preferred Qualifications :

In-depth understanding of both eCommerce business and merchandise management.

Experience in merchandising, product sourcing, or inventory management, strong in cross-team communication and collaboration, and ability to quickly capture business pain points and opportunity.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Seniority level

Associate

Employment type

Full-time

Job function

Management and Manufacturing

Industries

Technology, Information and Internet

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Marketing Manager • Daerah Khusus Ibukota Jakarta, Jawa, Indonesia