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Performance Marketing Specialist
MOVAKecamatan Kosambi, Banten, ID22 jam lalu
Jenis pekerjaan
- Quick Apply
Uraian TugasPlan and execute all digital acquisition activities (for mobile app and website) using ads platforms including SEM, social media, display advertising campaigns, affiliate marketing, programmatic, etc. Work on a budget to reach maximum KPI keeping the CAC at the optimum level. Manage communication with multiple vendors and third-party trackers in order to achieve acquisition objectives. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). Identify trends and insights, and optimize spend and performance based on the insights. Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Do campaign acquisition fraud monitoring and take actions to minimize the fraud numbers. Plan and create a small-scale A-B test campaign to optimize campaign and creative performance better Suggest new digital channels that have the potential to increase new user numbers in an efficient way
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Performance Marketing • Kecamatan Kosambi, Banten, ID
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