Senior Media Planning Manager

Overview

As a Senior Media Planning Manager , you will lead media planning strategies and execution across multiple clients and industries. You will be responsible for translating client objectives into effective media plans, managing a team of planners, and ensuring seamless integration across digital, traditional, and performance channels. This role requires a balance of strategic vision, analytical rigor, and leadership to deliver impactful campaigns that drive business results.

Responsibilities

• Lead the development of integrated media strategies and plans that align with client objectives, brand positioning, and audience insights.
• Oversee day-to-day media planning operations for key accounts, ensuring high-quality output and timely delivery.
• Collaborate with internal teams (media investment, performance, data, creative) to deliver cohesive, multi-channel solutions.
• Manage client relationships, providing strategic recommendations and presenting media plans with confidence.
• Supervise, mentor, and develop a team of media planners, fostering collaboration, learning, and performance excellence.
• Analyze campaign performance data and generate actionable insights to optimize current and future plans.
• Stay updated with media trends, new technologies, and emerging platforms to provide innovative solutions for clients.
• Participate in new business pitches, contributing strategic thinking and media planning expertise.

Qualifications

Key Competencies

#J-18808-Ljbffr