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Marketing & Automation Specialist

Marketing & Automation Specialist

SnaphuntIndonesia
30+ hari yang lalu
Uraian Tugas

The Offer

  • Strong opportunities to progress your career
  • Leadership Role
  • Opportunity to make a positive impact

The Job

You will be responsible for :

  • Creating and executing CRM campaigns that improve onboarding and engagement and reduce churn.
  • Using data analytics to generate insights into customer segments for use within business development and other CRM initiatives.
  • Ensuring the correctness of customer data and manage any data cleansing activities.
  • Continually testing and refining campaigns to gain insight and maximise usage and uptake.
  • Providing support on any requests or issues pertaining to CRM.
  • Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
  • Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
  • Reviewing and optimising the design and content of all online assets including the company website and social media pages.
  • Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
  • Using A / B testing to optimise digital marketing performance.
  • Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
  • Working on app store optimisation.
  • Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.
  • The Profile

  • You have at least 3 years experience ideally in CRM Manager or Digital Marketing within Media & Entertainment and IT industry.
  • Experience within would be a strong advantage.
  • You possess excellent interpersonal as well as written and verbal communication skills.
  • You have working knowledge of wati
  • You are adaptable and thrive in changing environments
  • You are a strong mentor and coach who can build high performing teams
  • You are a strong networker & relationship builder
  • The Employer

    Our client believe that every individual has the opportunity to make a positive impact, and Our client committed to creating an environment where you can thrive and reach your full potential.