Research And Development ManagerISMAYA GROUP • Daerah Khusus Ibukota Jakarta, Jawa, Indonesia
Research And Development Manager
ISMAYA GROUP • Daerah Khusus Ibukota Jakarta, Jawa, Indonesia
30+ days ago
Job descriptionDevelop promotional strategies to increase product visibility and sales. Plan and execute promotional campaigns, seasonal offers, and loyalty programs. Analyze market trends and consumer behavior to tailor promotions effectively. Define product positioning and value proposition. Conduct market research to identify opportunities for new product development and enhancements. Collaborate with various teams such as marketing, advertising, and product development to ensure brand consistency. Conduct regular market and competitor analysis. Gather and analyze consumer insights to inform strategic decisions. Bachelor's degree in Business Administration, Marketing, Communications, or a related field. At least 2-3 years of experience as Brand Marketing Manager at least handling one brand. Experience in F&B retail / lifestyle is preferred. Proficiency in Market Research. Proficiency in Campaign Management. Proficiency in Google & Microsoft Office Suite (Google Sheet, Google Slides, Google Docs, Excel, Word, PowerPoint). Strong strategical thinking. Excellent written and verbal communication skills. Strong organizational skills with the ability to manage multiple projects simultaneously. Creative thinker with attention to detail and problem-solving abilities. Retain, develop and manage team of marketing.
Direct message the job poster from ISMAYA GROUP
Talent Acquisition Lead at ISMAYA & LEGIT GROUP | WE ARE HIRING !! | Bronze Winner Young HR Talent of The Year HR Excellence Awards 2023
Responsible for overseeing, planning, and managing the marketing programs and activities for one of ISMAYA's Lifestyle Brands to enhance the sales.
Brand
- Create and implement long-term brand strategies for assigned brand to strengthen brand equity and recognition.
- Develop brand guidelines and ensure consistent application across all marketing channels to promote brand awareness & customer engagement
- Monitor brand performance through market analysis and adjust strategies as needed.
- Plan & execute product partnership with brand, public figure or community to maintain brand excitement and relevance
Promo
Product
Market Research
Qualifications
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing
Food and Beverage Services
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Research And Development Manager • Daerah Khusus Ibukota Jakarta, Jawa, Indonesia
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