Marketing Manager (B2B eCommerce)

Currently we are helping our client, a B2B eCommerce company to look for an agile candidate to fill their seat in Marketing.

Responsibilities :

• Develop and execute marketing campaigns across various channels, including email, social media, and paid advertising, to increase brand awareness and drive customer acquisition.
• Optimize our website and mobile app to improve conversion rates and user engagement.
• Conduct A / B tests and use data-driven insights to improve campaign performance and user experience.
• Manage and optimize our ad campaigns on Facebook and Google.
• Develop and execute SEO and SEM strategies to improve our search engine rankings and drive traffic to our website.
• Develop and implement strategies for increasing customer retention and lifetime value.
• Track and report on key performance metrics, and use data to drive decision-making.
• Collaborate with cross-functional teams, including product and engineering, to ensure our marketing efforts align with our business objectives.

Requirements :

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