General Manager

General Manager – Indonesia (Health & Nutrition Distribution)

Company Overview

We are introducing a premium international health and nutrition product range into the Indonesian market — beginning with Bali. Our mission is to make high-quality wellness products accessible across Indonesia’s growing fitness and lifestyle community.

Role Overview

We are seeking a General Manager to lead the launch and growth of a new premium nutrition brand in Indonesia. This is a senior, hands‑on leadership role that requires strong commercial acumen, strategic planning, and an established network across Bali’s hospitality, wellness, and fitness industries.

The General Manager will oversee market entry, distribution setup, budgeting and forecasting, partnership development, and brand awareness during the first 12 months of operations.

Key Responsibilities

1. Market Entry & Strategy

• Develop and execute a go-to-market strategy focused on the Bali region as a launch hub.
• Establish relationships with key distributors, retailers, and strategic partners across the hospitality and wellness sectors.
• Identify and pursue opportunities with hotels, restaurants, cafes, gyms, and health spas.

2. Business Development & Partnerships

3. Financial Management

4. Brand Awareness & Marketing

5. Operations & Team Leadership

Qualifications & Experience

Key Success Metrics (First 12 Months)

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