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Brand And Marketing Manager (Fashion)

Brand And Marketing Manager (Fashion)

Chocochips BoutiqueJakarta Utara, Jawa, Indonesia
3 days ago
Job description

Overview

Responsible for brand growth and all marketing strategy and activities. Responsible for all communications, media and creative content for all channels (including photoshoot and video). Plan and execute monthly / yearly promotional activities for both online and offline. Managing the budget for advertising and promotion. Responsible for Digital Marketing concept and e-commerce strategy. Market, competitor and customer insight analysis. Social media content plan and strategy. Events management. KOL / Influencer strategy plan and management. Managing marketing team, creative team, host live team and sales division.

Responsibilities

  • Brand growth and overall marketing strategy and activities
  • All communications, media and creative content across channels (photoshoots and video)
  • Plan and execute monthly and yearly promotional activities online and offline
  • Manage advertising and promotion budget
  • Digital marketing concept and e-commerce strategy
  • Market, competitor and customer insight analysis
  • Social media content plan and strategy
  • Events management
  • KOL / Influencer strategy planning and management
  • Lead and manage marketing, creative, live-host and sales teams

Qualifications

  • Candidate must have at least a Bachelor’s Degree
  • At least 5 years of experience in E‑Commerce Marketing, preferably from Fashion Industry / Retail
  • Preferably Manager or Assistant Manager specializing in E‑Commerce and Marketing
  • Excellent verbal and written communications skills
  • Strong knowledge of E‑commerce, digital marketing, Google Analytics, KOL management, events management
  • Great leadership skills
  • Creative, innovative and passionate about fashion and lifestyle
  • Well organized with attention to detail
  • Fluent in English (oral and written)
  • Strong analytical skills, trend forecasting and market research
  • Strong knowledge of current and trending social media platforms
  • Willing to work from office in Cengkareng, Jakbar
  • Location

    Willing to work at the office in Cengkareng, Jakarta Barat.

    About Us

    Chocochips aims to be the most innovative, offering a wide selection of trendy and fashion-forward styles with high quality pieces at affordable prices.

    Chocochips aims to be the most innovative, offering a wide selection of trendy and fashion-forward styles with high quality pieces at affordable prices.

    #J-18808-Ljbffr

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    Brand Marketing Manager • Jakarta Utara, Jawa, Indonesia

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