Chief Marketing Officer (Cmo)ANTARESTAR • Bekasi, Jawa Barat, Indonesia
Chief Marketing Officer (Cmo)
ANTARESTAR • Bekasi, Jawa Barat, Indonesia
1 day ago
Job descriptionWork closely with KOL, RnD, Content, E-commerce, and Design teams Turn big creative ideas into impactful and profitable campaigns Weekly review of marketing performance & campaign results Experiment with new channels — TikTok, communities, PR stunts, and more 8 years of experience in Marketing and 3 - 5 years a strategic marketing role (Fashion / FMCG / Lifestyle) Proven success in running integrated marketing campaigns Strong understanding of end-to-end process : market research, brand strategy, media buying, and community building Deep knowledge of digital marketing ecosystem (Meta Ads, TikTok Ads, SEO, Marketplace, etc.) Data-driven mindset and growth-oriented execution Experienced in creative campaigns (UGC, collaborations, brand activations) Strong network with KOLs, media, and communities Fast thinker, agile, and decisive Able to lead and motivate Gen Z teams effectively Creative, energetic, and result-focused Great listener who can translate CEO vision into tactical execution Proactive, adaptive, and capable of handling multiple brands at once
Lead paid + organic campaigns (online + offline)
Drive performance marketing (ROAS, CAC, GMV)
Boost growth through community, UGC & guerrilla marketing
Brand Leadership & Positioning
- Strengthen Antarestar’s urban outdoor identity
- Build a tone & voice that resonates with Gen Z & Millennials
Cross-Functional Collaboration
Data-Driven Execution
Requirements
Hard Skills
Soft Skills
Retail & Consumer Products 11-50 employees
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Chief Officer • Bekasi, Jawa Barat, Indonesia
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