Head of Marketing

Overview

We’re looking for a strategic Head of Marketing that focused on accelerating sales growth in the herbal supplements industry and ready to make a direct impact. You will drive our brands growth by leading the Digital Marketing, Creative Branding and Strategic Partnerships teams.

About the job :

• Lead targeted digital campaigns across Meta, Google, TikTok and other platforms to generate high-quality leads and convert them into loyal customers.
• Develop compelling brand strategies that build trust, differentiate our products and increase customer retention and lifetime value.
• Manage and optimize the marketing budget, allocating resources efficiently between engine (performance-driven) and non-engine (brand-building) marketing activities.
• Monitor and analyse marketing performance metrics, adjusting strategies to maximize ROI and customer engagement.
• Build and manage the strategic partnership division to identify, negotiate, and nurture collaborations that enhance brand visibility, expand market reach, open new revenue streams and drive sales.
• Lead and mentor the creative team to produce innovative, impactful branding and marketing content aligned with business objectives.
• Use data and analytics to optimize marketing spend, identify growth opportunities and improve conversion rates.
• Collaborate closely with sales (offline and online) teams to ensure marketing initiatives align with sales goals and customer needs.

Requirements

About Herba Bumi Pertiwi

Established in 2021, our dedicated team is committed to delivering high quality herbal supplements accompanied by excellent services. Our product portfolio includes Madu Vitagerd, Dukosam, Gutamin, Nutriged and more.

At our company, you will be part of an accountable and supportive team that encourages innovation and values your fresh ideas. Together, we strive to create a sustainable impact for the future. Join us on this journey, we take pride in our core values " Growing with Accountability and Acting Mindfully ".

What’s your expected monthly basic salary?

Which of the following types of qualifications do you have?

How many years’ experience do you have as a Head of Marketing?

How many years’ experience do you have in digital marketing?

How much notice are you required to give your current employer?

Are you available to work outside your usual hours when required? (e.g. weekends, evenings, public holidays)

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