Area Sales Manager B2B (Babyshop Channel)

About the Role

We are looking for an Area Sales Manager B2B to lead and expand our Babyshop channel in the Mom & Baby category. This is a strategic role focused on growing revenue, increasing the number of active retail outlets, and strengthening brand presence at specialty baby & mom retail stores.

Key Responsibilities

• Develop and implement strategies to achieve sales growth targets and expand babyshop outlets across regions.
• Analyze sales data regularly & outlet performance data to identify growth opportunities, optimize inventory, and maintain healthy margins.
• Acquire new babyshop outlets (NOO) and strengthen existing partnerships through consistent engagement and support.
• Negotiate and establish long‑term agreements with babyshop owners and resellers, including terms of payment, pricing, and promotional support.
• Collaborate with the marketing and branding teams to design effective promotions, discount programs, and loyalty initiatives.
• Monitor babyshop and marketplace pricing to ensure compliance with company pricing guidelines.
• Manage accounts receivable and ensure timely collection to maintain healthy cash flow.
• Lead, coach, and monitor the sales team to improve field execution and overall sales performance.
• Report weekly / monthly on performance : active outlets, revenue vs target, forecasts, insights, and recommendations to senior management.

Requirements

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Sales and Marketing

Industries : Retail Apparel and Fashion

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