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Senior Performance Marketing Executive
TravelokaIndonesia1 day ago
Job descriptionGraduated from reputable university. Bachelor\'s degree in Marketing, Business, Math, Engineering, or a related field. Advanced degree is a plus. 2+ years of experience in digital marketing with a focus on display advertising Proficiency in digital marketing tools and platforms (Google Ads, Facebook Ads Manager, etc.) Experience with A / B testing and performance optimization techniques Proven track record of managing and optimizing display advertising campaigns Possess exceptional critical thinking and a willingness to dive into the data, to produce immediate value while still keeping an eye on long-term strategy and scalability Excellent analytical skills for data-driven decision making, deriving and disseminating actionable insights resulting from such analysis Good communication skill, self-driven, love challenges, and enthusiasm to pursue excellence Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously Strong attention to detail and organizational skills Proficiency in Excel or similar data processing tool (Tableau, Google Data Studio, etc) Mid-Senior level Full-time Marketing and Sales Software Development
Overview
Brand marketing role focusing on display advertising across platforms to drive brand awareness, traffic, and conversions.
Responsibilities
- Implement high-performing campaign management and execution of display advertising strategies to drive brand awareness, traffic, and conversions
- Manage and optimize display campaigns across various platforms (Google Display Network, Youtube, Meta, Tiktok, programmatic networks, etc)
- Conduct thorough analysis of campaign performance using analytic tools such as Tableau, Google Analytics, and other relevant platforms.
- Conduct A / B testing and other testing methodologies to continuously improve ad performance and ROI.
- Monitor and report on key performance metrics, providing actionable insights and recommendations
- Stay up-to-date with industry trends, emerging technologies, and best practices in display advertising
- Execute and prioritize all the tasks / activities within the managed campaigns
- Maturity to manage external marketing vendors independently, and ensure all the expected deliverables or service are delivered
Qualifications
Seniority level
Employment type
Job function
Industries
Location : Central Jakarta, Jakarta, Indonesia
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Marketing Executive • Indonesia
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